Production
In the production process, three main stages are experienced.
The first is called pre-production. This is where the majority of the planning
takes place. Mise-en-scene is taken into consideration as well as sound and the
types of effects that will be used. At this point the script can be altered to
give the film a better outcome. Arrangements for necessary elements occur at
this stage to help the film makers.
The next stage is production, which is where the main
filming actually takes place. Everything in the plans and scripts are filmed
and can be filmed more than once in order to have a choice at which takes come
out best. The shots and filming requires great detail so that later on when
they are edited, it will come together smoothly. Some shots are harder to take
than others due to the level of difficulty also which means full concentration
is needed.
The last stage of production is post-production. This is the
stage where mostly editing is taken place. The editor tries to get the shots in
sequence and to appear seamless while the sound is also being put together to
fit with the film. Once all of the finalisations have occurred the director and
producer have the final say, deeming it as “locked”, no further altercations
can be made after. The film is then ready to be distributed to cinemas and
shown to the public.
Dreamworks logo |
Steven Spielberg is a well-known film-maker and co-owner of
“DreamWorks Studios”. One of the main
owners of “paramount pictures” is Brad Grey. Brian Grazer is another well-known
producer, most commonly associated with American Gangster, A Beautiful Mind and
Rush. As these Studios and producers are already established, this makes it
easier for them to get the best cast and create great films.
Independent production is when the artist can control things themselves.
Distribution is the way things are distributed from original
owners to consumers. It’s also the way in which the consumer receives the
product. In order for the film to get to the cinemas certain things have to
occur. For example, the studio with the film makes a licencing agreement with
some sort of Distribution Company. The distribution company are then in charge
of how many copies of the film are made and show the movie to some prospective
buyers. The buyers and Distribution Company then talk about which films they
want to lease and come to some agreement. The prints are then sent to the
theatres where they can be enjoyed for a certain amount of weeks (engagement).
These stages can happen with different studios and different distribution
companies. A newer way for releasing a film is multiplatform release. Some only
distribute their films to community cinemas for some screenings.
A film festival is way of having premiers of films in
screening venues that are usually in a particular region. Filmmakers can sell
some copies of their film to film festivals as a way of distribution. There is
a “release window”, some distributors wait until it is free to release their
film to avoid or have minimum competition with other filmmakers.
Marketing
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Marketing in terms of film is how the film is promoted in
order for it to be a success. The difference between marketing and distribution
is that, marketing is spreading the films to others in different ways while
distribution is just the connection they would use with the film.
http://youtu.be/9ItBvH5J6ss
The worlds have been translated into Chinese in order to be
understood in that country. This is a good form of advertising as it has spread
to other countries giving the film a larger audience.
There
are many forms of media in which films are taken in by their audience. Films can
be watched on tv, in cinemas, mobile devices etc. A ‘box office’ can be used to
refer to how well the film is doing or a place where films can be watched exclusively.
It shows how much people rate the film and can help judge how well it will do
in the cinema and how the audience will react to the film. The directors and
filmmakers receive most of the profit after the film has been released. Cinemas make their money through three
sectors; the advertisements, the tickets and the confectionery. To get more
people to visit cinemas instead of staying home, they offer certain discounts
and reward schemes for regular visitors. Ancillary Markets are markets that
sell film but are not based in a theatre eg. Internet streaming. This allows
the film to be successful outside of the cinemas and allows them to have the
right to distribute the film in this way.
BFI
BFI (British Film Industry), aim to promote and educate
people about the arts of film and television though out this country. Educating
people about the impact it has on society. By educating people, there is better
awareness and appreciation for the arts of film.
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