There were various tools used to advertise The Honey Trap
Facebook Page
Using social media is the cheapest and easiest way for the director to reach their target audience (young urban adults/teenagers0, as it is mostly young people that use social networking sites. it's a very smart logical way that ensures awareness of the film being made.
Posters
Posters are efficient as they can be put up around in different areas gaining awareness and therefore a mass audience.
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